How Energetic Words Drive Texas-Sized Traffic

Sitting at the laptop, with a steaming, dark roast beckoning from my left, the task becomes starkly clear.

How to pour the appropriate blend of words - in a respectful way - to poke, prod, nudge, challenge and stir you, the reader, to reflect on strategic decisions you’ve been making with your own choice of words?

Words that could be judiciously arranged to showcase the essence of your brand?

Following that first morning sip, all second-guessing has been tossed overboard like a drunken Captain Jack Sparrow on his latest bender. Time to pound the keyboard with authority and conviction to demonstrate how potency from the written word carries enormous capacity to help you hear feel and see new things.

 
 
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Words possess atomic-like energy with explosive potential to make your mind race faster than a speeding bullet; your brand more powerful than a snarling locomotive.

 
 

With an elegant touch, words can gently persuade, charm and seduce. Tumbling out of a blue clear sky, lively words trigger wide-eyed excitement, knee-slapping laughter and self-assured Texas swagger. If you are a business leader, words alone can help you envision an entirely new Blue Ocean strategy. For your enterprise. Your brand. The community you aim to serve.

Like the best gifts from heaven, words are absolutely, positively free.

Depending on how you use them, words can either cost you dearly. Or fill your bank account.   

Pour yourself a strong one and savour Energetic Words That Drive Texas-Sized Traffic on this segment of Leaders & Legends.

 
 
 
“There wouldn't be no Alamo, No Cowboys in the Superbowl...No Lonesome Dove, No "Yellow Rose", If it wasn't for Texas”.  GEORGE STRAIT

YOUR BRAND. WIDE-OPEN.

Throughout the course of the pandemic, we have made every effort to serve small to medium-size business owners with an open heart and no strings attached. That's why we allot a certain amount of time each month for readers like you to schedule a 20-Minute Discovery Session via ZOOM. If you are facing a business or branding challenge that you are not quite sure how to handle and need to bounce ideas and gain clarity, we’re only a click away.

If you're feeling now is the opportune time to re-position, and differentiate your company or organization, you might want to explore a metaphorical road trip called THE BRANDING HIGHWAY. Our in-person and virtual Executive Bootcamps serve as both journey and destination to help your brand emerge as an undeniable, undisputed, "Category of One". Impossible to describe, this unpredictable journey is best understood when you take a quick peek at this Video Overview:

 
 
“The most important victory is the one which has to arrive” ENZO FERRARI

IF YOU ARE PLANNING A VIRTUAL OR LIVE SPEAKING EVENT:

The wheels of business turn faster each quarter and your company or industry association may be anxious to stay ahead of the lighting-fast relevance curve. In that respect, we are scheduling many in-person and virtual programs for 2021 with customized content designed to inspire conference attendees to acquire a “STADIUM-SIZED PERSPECTIVE”.

 
 
 

For more information on scheduling an In-Person or Virtual Speaking Program, send us a note here: bookings@gairmaxwell.com

Every week someone asks a question about our videos and more specifically our media partner responsible for the storyboarding, production and editing. Headquartered in the shadows of the CN Tower in Toronto, Ontario, Defiant Astronaut Media is uniquely positioned to help business leaders re-think what's possible with this art form and how it can help build your brand. If you are curious about what's involved to get the proper gear to support your own video publishing efforts, here is a few ideas to get started. Click here: https://kit.co/defiantastronaut

Get daily updates and continue the DISCUSSION on FACEBOOK or visit www.gairmaxwell.com

“If you choose not to decide you have still made a choice” NEIL PEART
 
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Don’t Mess With Texas: The Story Behind A Legend.

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What is Driving Your Brand Strategy?