Professional
Video Options
In a Post-trust world, people crave real. They hunger for meaningful connection. Something beyond buzzwords like “Transparency” & “authenticity”.
They want you to pull the curtain back. Reveal something true about yourself.
Your values. What you believe in. Stuff you care about beyond work.
That’s why more and more brands are investing in a long-term approach to making a significant impact with what we refer to as a “Movie Trailer”. Think of it as a Signature Story that serves as the flagship of your brand and is the first thing visitors see when they visit the home page of your website. Shot and edited in a cinematic, Netflix style it’s how you get people to slow down, stop and pay attention because no matter what industry or category you compete in, people want to hear your story.
Here is a gallery of examples from many different sectors that will give you an idea of the look and feel of a “Movie Trailer”.
Movie Trailers: Purpose-Driven Stories
“A film is never really good unless the camera is an eye in the head of a poet” - ORSON WELLES
SURE WEST ROOFING – Cochrane, AB
“Move The Mountain”
SLINGSHOT SOFTWARE – Louisville, KY
“For Big Kids & Daredevils”
THERMALWOOD CANADA – Bathurst, NB
“To The Underestimated”
CHARLESGLEN TOYOTA – Calgary, AB
“Alberta’s Celebration Destination”
If you call it a “corporate video” you’ve effectively signed its death warrant.
Not one person on this or any other planet will stop what they’re doing to watch a corporate video. No one wants to hear about 100,000 square feet of state-of-the-art facilities, factory-trained technicians, being ‘best-in-class’ industry leaders, or exaggerated, hype-driven superlatives. Today’s audience demands more than stuffy professional façades or pure vanilla platitudes.
WEST SHORE HOME – Mechanicsburg, PA
“Deliver Greatness”
THE GAME DAY ATTORNEY – Chicago, IL
“David Rubenstein ESQ”
